Google AdSense is still the easiest way for Indian bloggers and website owners to monetise their traffic. Get approved and you can earn ₹100–₹500 per 1,000 pageviews (RPM) depending on your niche. This guide covers exactly what Google looks for and how to get approved fast.
AdSense Requirements in 2025
Google doesn\’t publish an official checklist, but based on thousands of approvals and rejections, here\’s what you actually need:
- Domain age: At least 6 months old (can be faster in some countries)
- Content: Minimum 15-20 quality posts of 600+ words each
- Traffic: No official minimum, but 100+ daily visitors helps
- Original content: Zero plagiarism — every word must be your own
- Essential pages: About Us, Contact Us, Privacy Policy
- Prohibited content: No adult content, copyright violations, or gambling
Step-by-Step Approval Process
Step 1: Build Your Content Foundation
Write 20 high-quality articles before applying. Each should be at least 800 words, well-structured with headings, and genuinely helpful to readers. Don\’t copy from other sites — Google detects duplicate content immediately.
Step 2: Set Up Required Pages
Your site must have these pages before applying:
- Privacy Policy — explains how you collect and use visitor data (required by Google)
- About Us — who you are and what your site is about
- Contact Us — a working way for visitors to reach you
- Disclaimer — especially important if you publish affiliate content
Step 3: Optimise Your Site Speed
A slow site will hurt your AdSense application. Install LiteSpeed Cache plugin and aim for a Google PageSpeed score above 80 on mobile. Hostinger\’s LiteSpeed servers make this much easier to achieve.
Step 4: Apply at adsense.google.com
Go to adsense.google.com, sign in with your Google account, enter your website URL, and submit. Google typically reviews applications within 2-4 weeks in India.
Common Rejection Reasons (and How to Fix Them)
- \”Insufficient content\” — Add more articles, increase word count per article
- \”Site does not comply with policies\” — Check for missing pages, add Privacy Policy
- \”Valuable inventory under construction\” — Your site looks unfinished — add more content
- \”Invalid traffic concerns\” — Remove any traffic bots or click farms
Expected AdSense Earnings in India
| Monthly Pageviews | Estimated RPM | Monthly Earnings |
|---|---|---|
| 5,000 | ₹150–₹300 | ₹750–₹1,500 |
| 25,000 | ₹150–₹300 | ₹3,750–₹7,500 |
| 100,000 | ₹200–₹400 | ₹20,000–₹40,000 |
RPM varies significantly by niche — finance and technology topics earn the most.
